See the whole game.
Floodlight joins what happens on the pitch to what it's worth off it - turning on-field performance into commercially astute calls on who to sign, what to pay, and where your squad is exposed.
Strategy
Squad building with the full picture - balance, depth and risk. Plan auctions, know where the squad breaks if one player goes down, and build across seasons - not just for the next one.
Recruitment
Recruit on value, not reputation. Know who you should sign for each role and de-risk overseas signings with a view of form that travels across leagues.
Performance
Performance, commercially priced. Our in-house metrics turn who actually wins matches into what that contribution is worth - in pounds, not just numbers.
Floodlight works with players, coaches, directors of cricket, owners, executives, team managers: anyone who owns decision-making on and off a cricket field.
Franchises
Auction-league sides where squad spend is the biggest call of the year: planning, pricing and contingency before the gavel goes up.
Counties, states & domestic clubs
Doing more with less: finding the value bigger budgets miss, and getting more from every contract.
Cricket businesses & owners
Boards, investors and executives weighing what teams, squads and players are really worth.
Start a conversation.
Tell us about your club and the decision in front of you.
Or email us directly:
hello@floodlightcricket.co.uk